Sometimes, the value of a product is not immediately noticed. This is no different for the pump industry, where one model can look very much like another, but has strengths that put it above the competition..
Pentair, one of the world's leading manufacturers of pumps developed a new line of pumps, specifically for swimming pool use. The line had two advantages over their competition. First was a quiet operating level, second was the increased efficiency saving owners hundreds of dollars in annually in power usage.
Technical Apps was approached by the marketing team to develop a showroom / trade show model to illustrate the benefits of the new line of pumps.
Designing a potential customer's ability to actually believe that the pump was operating, despite the lack of operating noise was simple. Technical Apps gave the ability to look into the pipes and see placed internal streamers moving in the water current for proof of flow speed.
However, the most important aspect, had many variable parameters and was not a mechanical application. It was an customized computer program and circuitry to control speeds and interactively illustrate on a screen the exact savings according to a potential clients localized power rates anywhere in the world, and finding the pump's optimum speed to maximize their savings.
Designed was a computerized and heads up display to allow a potential client to enter their unique data with an interface to control the pump's motor speed and illustrate the amount of annual saving the pump would generate.
The Pentair efficiency pump, although slightly more than the competition, now has the ability to show it's ROI to justify the slightly higher price tag, making any client's decision-making immediate!
To complete full functionality of the demo unit, the interface monitor was also able to play video's on the product.
Technical Apps, followed-through with manufacturing of the pump demo models shipping them to worldwide to pool dealers and trade shows.
The pump demo units have been a great hit, not just attracting interest, but showing the bottom-line savings for any user around the world.
2014 Copyright - All Rights Reserved Technical Apps, Inc.